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Make the Impossible Possible Newsletter
Copyright © March 2013 Bazyn Communications, All rights reserved.
For positive inspiration, contact Bazyn Communications
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Letter from the editor
At this time, some are still feeling some winter storms but spring will be here soon. During this time of rebirth, itís time to reflect on how we can improve. Iíve revamped my website and have changed my tagline to ďMake the Impossible PossibleĒ. Each day, I meet people who donít think they can cope with the changes in their lives or overcome their challenges. I would like to share what Iíve learned with those who need a brighter perspective. Iíve had numerous mentors through the years who have assisted me and I wish to thank everyone of them. I look forward to another year of helping others.
In this issue, there are two articles which can help your organization or business grow. As always, I will give a free consultation to anyone who calls me. Thanks to all who have trusted me with your business.
Online Marketing On A Small Budget
If you are looking for ways to boost your online profile without having to throw huge amounts of cash at programmers and internet marketing experts, a blog might be able to help you.
For charities and not for profit organizations a blog is an ideal platform from which to spread the word. Firstly, it’s free to set up and maintenance doesn’t have to cost the earth, which is perfect for the smaller marketing budget. Secondly, you can choose to publish whatever you like on your blog, and build up a portfolio of readers who care about your issue – this means there is no waiting around to see whether your news has made it onto the pages of the local daily newspaper.
What can you use a blog for? A blog is an easily updatable platform upon which your organization can post articles and information. It connects you to an online community where you can talk to customers and share expertise. It is also used by organizations to add fresh, unique content to websites, which boasts a range of benefits for business – firstly, it keeps information up to date and secondly, Google loves unique content – so blogging can be beneficial for your search engine rankings.
Businesses and organizations alike have embraced the blog as a platform from which to boost their business over the internet. However, there are a few simple rules to blogging that can mean the difference between success and failure.
Here are some tips to help you set up and maintain a successful blog:
1. Publish what people want to read
Yes, do your keyword research, but make sure what you’re writing about is beneficial to your readers. Charities can publish a huge variety of content – and “variety” is the key to success. Don’t focus every post on trying to raise money for the cause; instead vary your offering by writing about your work in the community, use case studies, and every so often say thank you to your supporters. This makes your blog a much more fulfilling read.
2. Investing time and energy
You can start a blog with Wordpress or Blogger for free and with minimal technical knowledge. However, problems arise when people don’t invest the time and energy needed to write and maintain interesting posts.
The best blogs are regularly updated and adhere to some sort of schedule. You don’t need to write a post every day as this can be considered spamming, however, once per week or fortnight offers you a decent amount of time to conceptualise and write your blogs. Once you have set up your schedule, stick to it so your readers have something to expect at timely intervals.
3. Contributing to the community
-- For Cash Flow questions, please go to www.money.co.uk/money-transfers/money-transfers-for-business.htm
How to Use A Sub-contractor to Save Money and Build Business
Managing the sometimes drastic changes of both increasing and decreasing work flow can be a challenge for any small business owner. One way to expertly navigate the changes is to partner with a sub-contractor, independent contractor, freelancer or virtual assistant. Doing so will allow you to ensure that you have an experienced worker to handle your priorities without creating a sharp increase in overhead costs. Many entrepreneurs have never considered the smart business decision of working with a freelance virtual assistant. This can make the process of choosing the correct independent contractor a chore in itself. Below are considerations that will help any small business owner make a better choice for their particular needs.
MAKING THE DECISION TO OUTSOURCE
William Burley is the founder and owner of Burley-Wilson & Associates, a virtual assistant and virtual paralegal services firm. Contact William at
© 2012 Burley--Wilson & Associates. All rights reserved.
Products and Services
Bazyn Communications continues to offer inspirational and motivational speaking, business coaching, and writing. A free consultation by phone or in person is available upon request. For a list of speaking or coaching topics, visit www.bazyncommunications.com.
We’re also available for a variety of writing projects, business plans, marketing plans, articles, and copy for most types of media for small businesses and nonprofits. Small Braille transcription projects including greeting cards or business cards are offered at reasonable prices. Contact us for pricing.
If you wish to receive a text version of this newsletter or receive any past issues, please email: firstname.lastname@example.org or call (818) 238-9321.
If you wish to contribute an article to a future newsletter, or make any suggestions, please send an email to . Each article received will be read and will be printed if it meets the newsletter criteria.
Check out the links of organizations in which I participate:
“I'm convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance”
“You can have everything you want by helping enough other people”
"The right idea with no follow-through is dead on arrival”
Copyright © 2012 by Bazyn Communications, All rights reserved. Please tell others about this free online newsletter and subscribe to receive notification of future newsletters.
For Positive inspiration, contact Bazyn Communications!
"Making the Impossible Possible"